#!Title=[Your <%City%> Mortgage [|Loan] Professional|Mortgage Loans for <%City%>|<%City%>'s Mortgage Professional] [-|:] <%Phone%> #!Description=<%CompanyName%> [—|–|:] [[Find|Get] the [Right|Best|Ideal] Mortgage [|Loan] for real estate in <%City%>|How to [Get|Find] the [Best|Right|Ideal] Mortgage [|Loan] for You|[Getting|Finding] the [Right|Best|Ideal] <%City%> Mortgage [|Loan] [|for You]] #!Keywords=<%City%> [Mortgages|Mortgage Loans],[Mortgages|Mortgage Loans],[Refinance|Mortgage Refinance,Refinancing,Mortgage Refinancing] #!Filename=HomePage #!Direction=[left|right]

[[Find|Get] the [Right|Best|Ideal] [Mortgage Loan|Mortgage|Loan] for You|How to [Get|Find] the [Best|Right|Ideal] Mortgage for You|[Getting|Finding|Locating] the [Right|Best|Ideal] Mortgage Loan[| for You]] [:|—|–|-] [<%CompanyName%> can help|We can help]

[Looking for [a loan|mortgage [|loan] advice]?|Shopping for a mortgage?] [We'll be glad|We'd be thrilled] [to talk about| to discuss] [your mortgage needs| our mortgage offerings with you| our many mortgage solutions with you]. [Give us a call [|today]|Call us] at <%Phone%>. [Ready to get started|Want to get started|Ready to begin]? Apply [Here|Now|Online Now].

[It can be a [huge|big] [undertaking|task|step] to [purchase|buy] a new [house|home] or refinance your [current|] [mortgage loan|mortgage].|Ready to [take the step|[embark|set out] on the journey] of [purchasing|buying] a [house|home] or refinancing[| a mortgage]?|Deciding to [purchase|buy] a [house|home] or refinance a mortgage is [an important|a [significant|huge|big]] step.|[Purchasing|Buying] or refinancing a [house|home] can be a [huge|big] [undertaking|task].] [You can [count on|rely on|trust] us to|Let us] [locate|find|lead you to|guide you to|help you find|help you locate] the loan program that's [right|perfect|the right fit|best|the best fit] for you. [[Our team of [mortgage experts|professionals] is |We have a team of [professionals|mortgage experts] who are] [[eager|ready] to [[guide|walk] you through|help you navigate] this [important|major|big] financial [commitment|decision]|[eager|ready] to [help|assist] you with this [big|important|major] financial [commitment|decision]]|We have a team of [professionals|mortgage experts] to [[walk|guide] you through|[help|assist] you with] this [important|major] financial decision]. For [assistance|guidance] in [finding|selecting|locating|choosing] the [right|perfect|appropriate|best|ideal] [|loan] program for [you|your [|unique] situation], [feel free to|please|you can] [contact us at|call] <%Phone%>.

[[You will get|There [will be|is]] a [significant|big|huge] [feeling|sense] of [achievement|accomplishment] in [the purchase of|purchasing|buying] a [house|home] that can [surpass|exceed|outweigh|overshadow] [the|any] [anxiety|frustration|confusion|angst] you [might|may] have [had at the beginning of the process|had|felt]|[Even though|Although|Despite the fact that|In spite of the fact that] [anxiety|stress|frustration] [may|might|can] [come with|accompany] [purchasing|buying] a [house|home], you can also [expect|look forward to] a [wonderful|great|huge] [sense|feeling] of [achievement|accomplishment]|[While it's true that|Although|Even though|While] [purchasing|buying] a new [house|home] [may|might|can] [[seem frustrating|bring anxiety|seem stressful]|[increase your|be a source of|result in] [anxiety|frustration|stress]], [your reward is|it [can|will] also bring] a [wonderful|big|huge|great] [feeling|sense] of [achievement|accomplishment]]. [You [found|chose|picked] the [home|house] that was [the [ideal|right|perfect|best] one|[ideal|right|perfect|best]] for you — not for [someone|anyone] else!|You didn't [look high and low for|hunt for|search for|look for] a [home|house] that was [ideal|right|perfect|best] for [anyone|someone] else; you [looked for|searched for|looked for|hunted for] the [home|one] that was [right|ideal|best|perfect] for you!| You didn't [decide on|choose|pick|find] a [home|house] that was [ideal|right|perfect|best] for [anyone|someone] else — you [decided on|found|chose|picked] the [home|one] that was [right|ideal|best|perfect] for you!] [You can [rely on|depend on|trust] our professionals to [locate|find|help you [pick|choose|select]] the mortgage [program|loan] that [best [suits you|fits your [life|situation|needs]]|is [right|ideal|best|perfect]] [as well|too]|[[Rely on|Trust] our [professionals|mortgage experts|team members] to|Let our [professionals|mortgage experts|team members]|Let our [professionals|mortgage experts|team members]] help| Our trusted [professionals|mortgage experts|team members] can help you [choose|select|pick|decide on|locate|find] the mortgage [program|loan] that best [suits you|fits your [life|situation|needs]], too]. Getting the [ideal|right|perfect|appropriate|best] mortgage loan can be as [gratifying|satisfying|fulfilling|rewarding] as [obtaining|being given|receiving|getting] the keys to your new [home|house]! [We can [show you how to|help you] make it happen|We can [show you how to|help you] get there]. [Contact|Call] us at <%Phone%>.

[About Refinancing|Refinancing [|options]|Refinancing your [|current] [mortgage|loan|mortgage loan]]

[If you [think|assume|worry that|are [concerned|afraid|worried] that|imagine that] refinancing means [becoming a high risk for multiple paper-cuts|filling out [paperwork|forms] for [countless hours|hours on end|endless hours]|getting [smothered by|buried under] [mounds|mountains|piles] of [forms| applications|paperwork]|drowning in [forms and applications|paperwork]], [think again|we have good news|you've got another "think" coming]!|If you dread all the paperwork that you [think comes|assume will come] with refinancing, we've got great news!] ["Less paperwork and more [individual|personal] [service|attention]" means you enter [a frustration-free|a headache-free|an anxiety-free] zone from application to closing|Let us show you [a frustration-free|a headache-free|an anxiety-free] process from application to closing with our "Less paperwork and more [individual|personal] [service|attention]" [guarantee|promise]]. [If you [are interested in [reducing|bringing down|improving|lowering]|[want|are looking] to [reduce|improve|bring down|lower]] your interest rate and monthly payment, we [can|will] [[guide|walk] you through the process|simplify the process for you] and [eliminate your [worries|anxiety|stress]|make it [stress-free|headache-free|anxiety-free|worry-free]]| We [can|will] [[guide|walk] you through the process|simplify the process for you] and make it [stress-free|headache-free|anxiety-free|worry-free] to [lower|improve|bring down|reduce] your interest rate and [monthly payment amount|monthly payment]]. [We can [additionally|also|even] help you pay down your balance [faster|more quickly] for a [similar|comparable] monthly payment. |If you'd like to pay down your balance [faster|more quickly] for a [similar|comparable] monthly payment, we can help.] Let our [professionals|mortgage experts|team members] [guide you to|help you [locate|get|find]] the [ideal|very best] refinance loan! [We are just one phone call away:|We are [ready|eager] to show you how:|We look forward to [[visiting|chatting|discussing this] with you:|getting you started:]] <%Phone%>.

[You deserve [the best|great service]|Service others can't (or won't) offer|Get the service you deserve|<%CompanyName%> will treat your right|<%CompanyName%>'s service pledge|[Superb|Top-notch|Superior] customer [care|service]]

[[Our mortgage [professionals|experts|team members]|We|We will|Our mortgage [professionals|experts|team members] will] give you the [personal|individual] [attention|service] you deserve and treat you [with the respect due [a valued|an esteemed] customer|right]|[Our mortgage [professionals|experts|team members]|We|We will] treat you [right|with the respect due [a valued|an esteemed] customer] and give you the [personal|individual] [attention|service] you deserve]. We [realize|know|understand] [the big commitment you are making|you're making a commitment] in [purchasing|buying] a [home|house|new home], [refinancing|refinancing a mortgage], or [tapping into|cashing out] your [equity|home equity]. So [here is our [promise|commitment]|we make [the following [commitment|promise]|a commitment|a promise]] to you: we [can|will] help you qualify, apply and be approved for the [very best|ideal|perfect|best|right] [mortgage|mortgage loan] for you.

[Getting started|The next step|What's next?]

[[Please [[look around|navigate|explore] our website|spend some time on our website]|Feel free to [navigate|look around|explore] [this|our] website] to learn|You'll find information on this website that will [explain|tell you]] [who we are|about us|more about us], [[all that|what] [we|we can|we will] do for you|how we [will|can] help you], and [how to [get things going|begin|[begin|start] the process]|how [easy|simple] it [is|can be|will be] to [get [the ball rolling|the process started|started|things going]|begin|start the process]|[a few|some] simple steps to [get started|begin the process]]. Or, [you can [contact|call] one of our mortgage [professionals|team members|mortgage experts] at <%Phone%>|[contact|call] us at <%Phone%> to [talk|visit|chat] with one of our [mortgage team members|mortgage professionals|mortgage experts]]. [[We are here|We would love|We are [ready|eager]] to [[assist|help] you any way we can|[assist|help you|help] with [all|any] of your home mortgage [goals|decisions|needs]]|We're ready to help[| you today]].

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MBS RECAP: "Totally Expected" Budget Bill Shocks Markets
10/20/2017 5:53 PM
Posted To: MBS CommentaryThere's a good video in the news stream with Austan Goolsbee going on a bit of rant about how the Senate's procedural vote on a budget resolution late last night was totally expected. Someone should have told financial markets ahead of time. Traders speak with dollars and t...Read More
Mortgage Rates Rocked (Relatively) By Tax Plan Optimism
10/20/2017 5:26 PM
Posted To: Mortgage Rate WatchMortgage rates moved higher today as financial markets grew more optimistic about the potential for tax reform. Late last night, the Senate passed a resolution that included language designed to make tax reform legislation easier to pass. In a nutshell, it means the Senate only nee...Read More
Consumers: On-Line Mortgage Info Convenient, not Trustworthy
10/20/2017 11:49 AM
Posted To: MND NewsWireWhile it sometimes seems as though Americans live online, there is still apparently one area where they still value human contact. A recent survey conducted by Fannie Mae found borrowers continue to put a lot of trust in their real estate agent and their mortgage lender. The survey, conducted with ...Read More
Existing Sales Beat Forecast Despite Taking a Hit From Hurricanes
10/20/2017 9:53 AM
Posted To: MND NewsWireIt was only a small gain , albeit larger than analysts expected, but after three straight months of sliding sales, the existing home sales report for September is still good news. The National Association of Realtors® (NAR), said the month saw closed transactions for the purchase of single-fami...Read More
Refinancing Share at Early 2017 Levels
10/20/2017 8:39 AM
Posted To: MND NewsWireRefinancing increased its share of total originations in September, rising 3 percentage points from August to 38 percent of all closed loans. Ellie Mae, in its Originations Insight report says the refinance share was the highest since February and set forth two possible reasons. First, interest rat...Read More
New Wholesaler, Lender/Vendor Tools; Capital Markets Product
10/20/2017 8:38 AM
Posted To: Pipeline PressNot only are houses becoming smaller, but the lots are smaller also. Trulia tells us that houses built since 2015 occupy, on average, 25 percent of the land they were built on. That figure was only 13.9 percent in 1975. And according to Capital Economics Ltd. , the s...Read More
MBS Day Ahead: Bonds Back on The Ropes
10/20/2017 8:38 AM
Posted To: MBS CommentaryIt's a crappy day. Sorry to use such an esoteric analytical term, but it's the most accurate way to describe the outlook. So what changed? Long story short, we'd been in a narrow, consolidative range since late September. That range had a chance to be a straight up corr...Read More
MBS RECAP: Catalonia (or China!) Helped Early; Powell Saved The Day
10/19/2017 4:11 PM
Posted To: MBS CommentaryIt was a pretty interesting session for how narrow the range continues to be in bond markets--interesting both for bonds themselves and for the analysts scrambling to make sense of the movement. Apart from last Friday's CPI data, there hasn't been an unequivocal market move...Read More
Mortgage Rates Hold Ground Amid Market Volatility
10/19/2017 3:10 PM
Posted To: Mortgage Rate WatchMortgage rates were unchanged to slightly lower today. Political drama in Europe pushed stocks lower overnight and sent investors toward safer haven assets like bonds. Higher demand for bonds pushes rates lower, all things being equal. All of the above meant a stronger start for bo...Read More
Remodelers Report Backlogs, Labor Shortages as Market Grows
10/19/2017 1:59 PM
Posted To: MND NewsWireHome remodeling activity reported by builders increased in the third quarter and remains above the benchmark 50 level for the 18 th consecutive quarter. The National Association of Home Builders" (NAHB) Remodeling Market Index (RMI) rose 2 points to 57 as more builders reported increased market act...Read More